title: The Role of Joint R&D Centers Formation with Universities for MNEs in the Russian IT Market

dc.contributor.author

value: Kuznetsova, Svetlana

value: Morozova, Daria

value: Morozova, Tatiana

value: Muravskii, Daniil V.

value: Mironova, Daria

dc.description.abstract

value:
In the article, the drivers and forms of university-corporation partnerships are analyzed, and the role of joint R&D centers formation with universities as a strategic direction of development for MNEs is discussed. As a result, a classification of universitycorporation partnerships drivers for MNEs was established, forms of such partnerships are distinguished and compared, and joint R&D centers have been classified by openness
and level of involvement of the MNE in order to simplify and spill light on the choices related to internationalization of R&D for MNEs on the Russian market.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 217-219

dc.subject

value: research and development

value: R&D

value: collaboration platforms

value: MNEs

value: knowledge sharing

value: IT market


title: Knowledge sharing for internationalization: the case of export promotion program in Russian IT industry

dc.contributor.author

value: Kokoulina, Liudmila O.

dc.description.abstract

value:
The research aims to identify the knowledge sharing mechanisms underlying the export promotion program (EPP) for Russian IT companies. Particularly, the research studies the processes and effects of EPP organized by non-commercial organization RUSSOFT. This program was conducted in 2014-2015 for approx. one hundred Russian high-tech companies and included participation in several global trade fairs, exhibitions
and conferences, as well as series of seminars and webinars on legal, financial and marketing aspects of internationalization. The research aims to uncover knowledge sharing mechanisms that took place during these events.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 196-198

dc.subject

value: knowledge creation

value: Russia

value: export promotion program

value: IT industry

value: case study

value: high-tech companies

dc.type

value: Other

format: Adobe PDF


title: Supply chain cooperative strategies: Trends and gaps

dc.contributor.author

value: Ivakina, A.

value: Zenkevich, N.

dc.description.abstract

value: Supply chains (SC) are generally complex and are characterized by numerous activities spread over multiple functions and organizations, which bring up numerous challenges for efficient SC cooperation (SCC). To meet these challenges, SC members must work towards a unified system and cooperate with each other. The aim of the work is firstly to provide a comprehensive literature review of the current trends in SCs cooperative strategies modeling and secondly to highlight the fruitful research avenues in this field. As a result, it was found, that in the previous years the research work on supply chain management has primarily focused on the study of materials and information flows and very little work has been done on the study of upstream and downstream flows of money. It is shown, that financial SCs are an integral component of SCs and yet there is very little research that specifically addresses the strategy, implementation and performance of financial SCs. Thus, the further step ahead is development of models of collaborative supply chain networks in the field of financial supply chain management. In order to proceed to such a modeling financial supply chain management key elements are outlined and presented as a theoretical model from the perspective of long-term inter-organizational relationships.

dc.publisher

value: Graduate School of Management, St. Petersburg State University

dc.relation.ispartofseries

value: Working Papers;#18(E)-2016

dc.subject

value: supply chain cooperation

value: collaboration

value: supply chain management

value: financial supply chain management

dc.title

value: Working Paper


title: The Role of Strategic Orientations in Managing Economic Crisis: An Empirical Examination of Russian SMEs

dc.contributor.author

value: Shirokova, Galina V.

value: Beliaeva, Tatiana

value: Gafforova, Elena

dc.description.abstract

value: While there is a growing interest towards exploring multiple strategic orientations, most research has been conducted in stable economic environments. Taking into consideration the contemporary economic instability, it is timely to develop an understanding of strategic directions which may guide firms' behaviors for managing their way through economic crises. In this study, we examine the role of entrepreneurial (EO), market (MO), and learning orientation (LO) in helping SMEs capitalize during economic crisis. Based on the dataset of 612 Russian SMEs collected in 2015-2016, the results indicate that, individually, EO and MO enable firms to capitalize during crisis times; yet, their benefits are reduced when coupling with another strategic orientation.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 348-350

dc.subject

value: economic environment

value: strategic orientations

value: entrepreneurial orientation

value: market orientation

value: learning orientation

value: SMEs

value: economic instability


title: Effectuation and/or Causation: What Cognitive Logic One Should Foster in Different Institutional Settings?

dc.contributor.author

value: Laskovaia, Anastasiia

value: Osiyevskyy, Oleksiy

dc.description.abstract

value: Strategic management and entrepreneurship literature pay substantive attention to rational decision-making processes. Despite the advantages of planning-based logic, some scholars prefer alternative approaches to making decisions. In entrepreneurship, effectuation theory rose to prominence as an alternative to planning reasoning. With this paper, we intend to reach a new level in effectuation research by examining macro-level factors that may influence the efficiency of entrepreneurial cognitive processes. Particularly, we investigate how formal institutions shape the relationship between student entrepreneurs' venture cognitive logic and performance of their ventures. We found this relationship is shaped by the characteristics of the country-level institutional environment.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 357-359

value: effectuation

value: causation

value: GUESSS

value: decision-making processes

value: entrepreneurship

value: formal institutions

dc.type

value: Other


title: Foreign Investment Motives of Russian Acquirers: An Extended OLI Perspective

dc.contributor.author

value: Panibratov, Andrei Yu.

value: Dikova, Desislava

value: Veselova, Anna S.

dc.description.abstract

value: We apply the OLI framework to examine investment motives and internalization preferences of Russian multinationals in 2007-2013. To examine investment motives we use panel data of 322 observations; to test internalization choice we use cross-sectional data of 318 M&A deals. Our analysis shows that classic investment motives - market, resource, asset-seeking - provide a limited explanation of what attracts Russian acquirers abroad. We extend the OLI-model to include institutional distance and find that it plays a critical role in explaining Russian M&A activity. We employ a specific ownership advantage, government ownership, and discover that partial government ownership discourages Russian firms from pursuing full ownership in M&As. Further, Russian multinationals benefit from internalization advantages in tandem with location advantages derived from natural-resource endowments.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 284-287

dc.subject

value: internationalization

value: foreign direct investments

value: FDI

value: invesments

value: Russia

value: OLI

value: OLI-model

value: M&A

value: M&A activity


title: Subregional Assymetry in the Development of Micro-Enterprises

dc.contributor.author

value: Serova, Liudmila S.

value: Churakova, Yya Yu.

dc.description.abstract

value:
Modern economy gives specific challenges to every business unit, but for micro enterprises impossibility to overcome them may lead to disappearance. Transition economies sufficiently increase the role of small and micro enterprises because of the ability to respond to the systemic shock and generate jobs and income at the time when the large firm sector was undergoing a rapid decline. Micro-enterprises create favorable conditions for Russian sub-regional economic growth: they develop competitive environment, enlarge consumer sector and find a better use of local raw materials. The current study combines typology task with territory potential use analysis and the main objective of the study is Russian sub-regional differences analysis in micro-enterprises population development. The purpose of this research is to examine the national business
environment on a regional basis, as well as to identify factors that determine the economic viability of different regions.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 345-347

dc.subject

value: modern economy

value: microenterprises

value: SMEs

value: entrepreneurship

value: distribution intensity

value: business demography

value: regional economy

dc.title

value: Other


title: The Role of Strategic Entrepreneurship in Performance of Russian SMEs during the Economic Crisis

dc.contributor.author

value: Shirokova, Galina V.

value: Ivvonen, Liudmila

value: Gafforova, Elena

dc.description.abstract

value: This study examines how components of strategic entrepreneurship relate to Russian small and medium-sized firms performance during the economic crisis and to what extent combinations of firm resources determine these relationships. In order to address these issues we surveyed 651 Russian private SMEs. Our results show that during the economic crisis exploitation is positively associated with firm performance. However, we found positive association of exploration with firm performance during the economic crisis instead of negative association. Our results also indicate that relationship between exploration as well as exploitation and firm performance is dependent on different combinations of firm resources.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 351-353

dc.subject

value: strategic entrepreneurship

value: exploration, exploitation

value: firm performance

value: economic crisis

value: human capital

value: financial capital

value: social capital

value: Russia


title: Modeling Language and Communication Skills Program Evaluation at Business School: Focus on the Best Practices

dc.contributor.author

value: Orlova, Elena V.

value: Martynova, Tatiana A.

dc.description.abstract

value: The paper highlights modern approaches to modeling program evaluations taking into account changes caused by external and internal factors. Critical analysis of the theories enables the researchers to approach modeling 'Academic and Business Communication Skills in English' program evaluation with the focus on specific needs of a business school.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 272-275

value: program evaluation

value: effectivenes

value: outcomes

value: modern approach

value: academic education

value: communication skills

value: business education

value: evaluation

value: business school

value: GSOM


title: Competitive Priorities in Operations and Technology Management: Current Status and Future Prospects for Research

dc.contributor.author

value: Pakhomova, Liubov A.

dc.description.abstract

value: This paper is devoted to the literature review analysis on the topic of competitive priorities and their role in operations strategy and business performance. The analysis was based on the articles published in top-tier journals in Operations and Technology Management field during 1969-2015. On the basis of this analysis, the current state of competitive priorities concept in Operations and Technology Management has been described and suggestions for future research have been developed.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 279-283

value: competitive priorities

value: operations strategy

value: literature review

value: innovation

value: articles's analysis

value: technology management

value: journals' publications

value: research

dc.type

value: Other


title: Knowledge Exchange in Multi-Sided Platforms: A Business Model Approach

dc.contributor.author

value: Yablonsky, Sergey A.

dc.description.abstract

value:
The paper addresses the problems of knowledge exchange/sharing in multi-sided platforms (MSPs). The paper identifies what are the main business models, mechanisms and factors that explain the knowledge/information/data exchange/share and innovation effects of MSPs and MSP ecosystems. The paper provides a broad overview of MSP intermediaries and ecosystems for exchange/sharing knowledge and examines main business models and cases. Analysis of the main business model pattern of MSP (Yablonsky, 2016b) identifies such main business model blocks that could be used for knowledge/information/data exchange/sharing: key partnership and ecosystem, activities,
resources, and digital channels. The five areas of knowledge/information/data
exchange/sharing in IT infrastructure platforms were investigated trying to find what counterparts are usually exchanged/shared.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 434-439

dc.subject

value: knowledge exchange

value: multi-sided platforms

value: intermediaries

value: ecosystems

value: business model

value: exchange/share

value: innovations


title: Instruments and Methods of Capturing Knowledge from Customers: Classification and Choice

dc.contributor.author

value: Plyasunov, Nikita

value: Kudryavtsev, Dmitry G.

dc.description.abstract

value: Customers are the source of insights and ideas that companies use to develop new products and services, to improve existing ones, to develop distribution channels and to plan promotion. The paper analyzes usage of instruments and methods of capturing knowledge from customers, suggests the classification of these instruments and methods and identifies factors that influence their selection. The research methodology of the paper is comparative case study and the sample includes 6 companies: 3 from electrotechnical industry and 3 from software development industry.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 307-309

dc.subject

value: customer knowledge

value: knowledge management

value: knowledge management tools

value: domainspecific knowledge

value: casestudy

value: new products


title: Multinationality-Performance Relationship in Russian MNEs: The Moderating Effect of Contingencies

dc.contributor.author

value: Veselova, Anna S.

value: Dikova, Desislava

value: Kazantcev, Anatoly K.

dc.description.abstract

value: We use Casson's (1999) concept of (increasing) transaction and information costs adding to organizational complexity and expenditures, to arrive at an S-shaped relationship between degree of internationalization (DOI) and performance. To capture contextual complexity, we consider critical boundary conditions for the relationship DOI performance of Russian firms, namely 1) the impact of environmental uncertainty, 2) firmlevel characteristics such as firm size and innovativeness and 3) the generic strategy followed by the Russian MNEs. We use a sample of 213 predominantly private and mature Russian MNEs. Our results show support for hypothesized S-shaped relationship; this relationship is conditional on the Russian firms' degree of innovativeness and differentiation strategy. Environmental dynamics and firm size affect performance of internationalizing Russian firms to a lesser extent.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 410-413

dc.subject

value: degree of internationalization

value: organizational complexity

value: expenditures

value: Russian MNCs

value: S-shape relationships

value: performance

value: environmental dynamics

value: firm size

dc.title

value: Other


title: Coordination Contracts as Value Chain Creation Mechanism: The Case of Movie Industry

dc.contributor.author

value: Zenkevich, Nikolai A.

value: Gladkova, Margarita

dc.description.abstract

value:
Moviemaking process is complicated and includes many participants. In most emerging economies it is regularly financially supported by state agencies and doesn't bring sufficient return on investments, while in countries where this market is developed, the agreements among main participants are in a form of participation contracts, meaning that everybody's income is dependent on the final revenues, generated by the movie.
However, existing contracts allows different parties to behave opportunistically. This paper answers the question on how to incentivize the participants to act fairly and consequently to minimize the losses of the weakest players of the chain. The main idea is that opportunistic behavior can be eliminated with the introduction of coordination contracts.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 443-446

dc.subject

value: motion picture

value: film industry

value: revenue sharing

value: cooperative game

value: imputation

value: optimal imputation

value: contracts


title: Liability of Foreignness as a Boundary Condition for an Entry Mode Choice: a Case of Russian Companies on German Market

dc.contributor.author

value: Panibratov, Andrei Yu.

value: Ribberink, Natalia

value: Veselova, Anna S.

value: Nefedov, Konstantin S.

dc.description.abstract

value: In the paper we apply liability of foreignness (LOF) concept as a boundary condition for a choice of entry mode used by Russian companies while penetrating German market. In terms of an entry mode we differentiate between export and FDI and test how different aspects of LOF affect the choice between these two alternatives. The paper presents the results of a pilot study of 40 subsidiaries of Russian MNEs operating in different regions of Germany. Our results show that both exporter and companies who are involved in FDI experience significant negative effects from the lack of proper institutional and business knowledge about host market, though in various degrees. Legal consulting and personal market analysis are identified among effective instruments to mitigate these effects for both types of entry modes, however, cooperation with institutional agents, such as the Chamber of Commerce, is also of high value, especially, for companies involved in FDI.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 286-291

value: liability of foreignness

value: entry mode

value: Russian companies

value: FDI

value: foreign direct investments

value: legal consulting

value: market analysis


title: Improvement of Planning Methods for Freight Rail Transportation to Seaport Terminals

dc.contributor.author

value: Sakhanova, Mariia

value: Zyatchin, Andrey V.

dc.description.abstract

value: Nowadays Russian railways make centralized decision about month loading plan for regional railroads in terms of cargo types, destination, types of rolling-stock subject to customers' orders. To implement centralized plan for a month regional railroads make local decision about daily loading. Such a plan should meet conditions of different nature: customers' needs, technological and season terms, and others. However, such a policy could lead to non-uniform delivery to a seaport. As a result it brings penalties if capacity of the port is not enough to elaborate cargo delivered. This research introduces improvements for centralized freight railroad transportation planning methods in the direction of port terminals. Theoretical result of the research is a method, based on a linear programming model. The method allows constructing such loading plan for railroad shipment to a seaport as to minimize penalties for cargo, which exceeds daily capacity of the seaport. Practical result corresponds to implementation of the method in the case of Russian railways.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 330-332

value: supply chain management

value: operations management

value: Russia

value: railways

value: centralized plan

dc.type

value: Other


title: Showing off and Hushing up: What Do Companies Reveal about Their Impact on Emerging Markets

dc.contributor.author

value: Petrova-Savchenko, Anastasiia A.

dc.description.abstract

value: Stakeholders have relatively limited access to sources of information about CSP effects generated by companies working on emerging markets. Non-financial reporting proved to stay the most capacious data source available and became a widespread practice. The world's largest corporate responsibility reports directory - Corporate Register - numbers 316 reports from Brazil, 233 reports from South Africa, 111 reports from India, 53 reports from China and 59 reports from Russia as of 2015 reporting period. The information, which is disclosed to stakeholders in these reports, is not the same considering its structure, variety of KPIs and depth of disclosure. The author compares nonfinancial reports presented on five different emerging markets to find the differences and possible reasons for them.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 296-302

dc.subject

value: corporate social performance

value: non-financial reporting

value: emerging markets

value: Brazil

value: China

value: Africa

value: reports

value: non-financial analysis


title: The Corporate Risk-Management Strategy on Emerging Markets: Diving Through the Crisis

dc.contributor.author

value: Loukianova, Anna E.

value: Smirnova, Ekaterina

dc.description.abstract

value:
The history of financial crises is considered and the attempt is made to analyse the parallels in emerging markets crises in the working paper. The historical conditions of crises on the markets are contemplated on the base of the literature review and the examples from the analysed markets are presented with the use of the network analysis. The conclusion made is that the financial contagion indicator can be used for the market
risk assessment for practical and theoretical purposes. The corporate risk-management strategy building algorithm is proposed with the use of the financial contagion indicators and the market risk factors revealed.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 242-246

dc.subject

value: financial contagion indicators

value: financial crises

value: market risk

value: assessment

value: risk-management

value: strategy

value: corporate finance

value: risk factors


title: The interactive effects of venture cognitive logic and performance of Russian SMEs in uncertain environment

dc.contributor.author

value: Shirokova, Galina V.

value: Laskovaia, Anastasiia

dc.description.abstract

value:
Nowadays firms exist in highly unstable environment. The most dramatic and substantial influence changes in external environment have on firm performance. Apart from context, managers and founders' decision-making is also remain very significant root of venture success. We aim at exploring the relationship between top managers' venture cognitive logic and firm performance in emerging market context during economic crisis.
Particular, we utilize the database of 608 Russian small and medium firms collected in 2015-2016. The results indicate that under higher levels of dynamism and heterogeneity Russian firms will benefit more from using causal logic rather than effectual.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 354-356

dc.subject

value: effectuation

value: causation

value: firm performance

value: uncertainty

value: SMEs

value: Russia

dc.title

value: Other


title: Measuring CSR: The Index of Fairness

dc.contributor.author

value: Storchevoy, Maxim

dc.description.abstract

value: We offer an approach for practical measuring of corporate social responsibility based on the stakeholder theory. This approach assumes that it is methodologically incorrect and technically infeasible to measure CSR on the basis of objective variables and through selfreporting procedures. A more correct and realistic method of measuring CSR should be based on a systematic survey of stakeholders' opinion. The research offers a concept of Fairness Index and provides results of its first empirical testing for several Russian and European companies.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 385-387

dc.subject

value: business ethics

value: corporate social responsibility

value: corporate social performance

value: stakeholder theory

value: objective variables

value: stakeholders’ opinion

value: Europe

value: Measuring CSR: The Index of Fairness


title: Business Process for the Selection of the Raw Materials’ Supplier on the Example of the Company "Yuzhtehmontazh"

dc.contributor.author

value: Kolobova, Valeriya A.

value: Zyatchin, Andrey V.

dc.description.abstract

value: "Yuzhtehmontazh" is a small-sized operational company specializing on the production of the customized metal frameworks. Currently, the operations are unprofitable due to the high supply costs for the purchase of the main raw material (rolled metal). Consequently, the goal of the current research is to find the ways for the improvement of the supply process. The cost estimation methodology for the suppliers' choice is used and the logic of the Balanced Scorecard system is being applied. As the result, the identified flaws in the current supply process are to be battled with the help of the elaborated analytical optimization tool, bringing the minimum of the supply costs, and the scorecard helping to align the optimization measures with the long-term profitability of the company.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 199-201

value: supply chain management

value: operations management

value: Yuzhtehmontazh

value: operational company

value: metal frameworks

value: improvement

value: supply process


title: CEFR Levels of Oral Performances: Estimating the Task Difficulty as a Tool of Independent and Responsible Learning

dc.contributor.author

value: Lankina, Olga Yu.

dc.description.abstract

value:
The research deals with linking the speaking component to CEFR levels and provides tools for estimating the difficulty of oral tasks. The subject-specific course "Academic Communication Skills in English" (2d year, the GSOM) is at the focus of attention. The research includes: the course programme analysis with the aim to link its components to CEFR levels; collecting data on the tasks difficulty from students' perspective; bringing
together the linkage results and the students' perspective. The systematic approach to linking oral tasks at all levels ensures the GSOM educational programmes consistency. The research is in progress.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 224-227

value: communication skills

value: language skills

value: assessment

value: oral tasks

value: responsible learning

value: learning methods

value: students approach

value: CEFR

value: education

value: GSOM

dc.type

value: Other


title: Innovative Work Behaviour in High Involvement Work System – View through AMO Model

dc.contributor.author

value: Kosheleva, Sofia V.

dc.description.abstract

value:
The research aims to explore individual experience of employees' engagement into Innovative Work Behaviour (IWB), along with personal and contextual characteristics as possible antecedents of it, focusing on the corresponding Strategic Human Capital Management approach - High Involvement Work System (HIWS). This is a cross-sectional research; however it relies on introspection of employees' performance during the
preceding year. The research revealed positive relationship between "HIWS" and "intrinsic motivation", "intrinsic motivation" and "creativity", "creativity" and "IWB". HIWS is still new for CIS countries: it increases employees' motivation, however does not lead to the increased IWB.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 202-204

dc.subject

value: human resource management

value: personnel management

value: creativity

value: organizational behavior

value: innovation

value: Russia

value: High Involvement Work System

value: HIWS


title: Understanding the Phenomenon of Born Globals from Emerging Markets: a 'Black Swan' or a Natural Event?

dc.contributor.author

value: Tsukanova, Tatyana V.

dc.description.abstract

value: The born global (BG) phenomenon is still under-explained and there has been relatively little research in the context of emerging markets. In this paper we focus on China as the leading exporter in the world. We explore the behavior of BG firms and the uniqueness of their emergence. We integrate multiple theoretical approaches and hypothesize that the probability of being a BG is linked with firm's internal and external capabilities and the context. Our findings indicate that BGs are better than traditional exporters in leveraging their resources and develop their institutional capabilities timely. Theoretical and practical implications are discussed.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 396-398

dc.subject

value: born globals

value: China

value: emerging markets

value: internationalization

value: antecedents

value: knowledge

value: networks

value: institutions

value: capabilities


title: Employer Branding Practices for Young Talents in IT-Companies (Russian Experience)

dc.contributor.author

value: Kucherov, Dmitry G.

value: Zamulin, Andrey L.

dc.description.abstract

value: The paper considers the contemporary Russian experience of IT companies in building the employer brand to attract and retain young talent. Focusing on employer branding perspective and generation theory, we identify the major working expectations, values and preferences of young IT-professionals and examine the efficient employer branding practices used by 3 IT companies to cooperate with them in the conditions of 'war for talent'.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 208-210

dc.subject

value: employer branding

value: employment values

value: IT companies

value: young talents

value: IT-professionals

value: Russia

dc.title

value: Other


title: Factors Affecting Knowledge Management Integration in Small IT-Enterprises

dc.contributor.author

value: Morozova, Daria

dc.description.abstract

value: The present paper studies knowledge management practices implementation in small IT-enterprises in Russia in relation to organizational factors. The study demonstrates the relationship between the knowledge management, creativity and communication practices. The results of the study had shown that previously existing social and communicative factors in the teams of small IT-enterprises affect knowledge management practices implementation. Additionally, the study highlights the lack of valuation of creativity and knowledge as intangible assets. Based on the results of the analysis, implications are discussed and recommendations for improvement are suggested.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 256-258

dc.subject

value: knowledge management

value: creativity

value: communications

value: IT-enterprises

value: organizational factors

value: team work


title: Analysis of Practical Approaches towards Brand Alliance Formation

dc.contributor.author

value: Muravskii, Daniil V.

value: Baranova, Elizaveta

dc.description.abstract

value: The research is dedicated to filling up the gap in the brand alliance literature as the managerial perspective of brand alliance formation is analyzed. The existence of differences between practical approaches towards brand alliance formation is conceptualized and empirically investigated based on the analysis of surveys of 140 marketing managers. As a result, two distinct brand alliance formation strategies are described and compared: "brand alliance formation as tactics" and "brand alliance formation as a strategy".

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 259-261

value: brand alliances

value: managerial practices

value: co-branding

value: marketing managers

value: analysis

value: strategies


title: Exploring the Reciprocal Relationship Between Innovation, Internationalization, and Organizational Learning: A Complex System Model for Small Firms

dc.contributor.author

value: Freixanet, Joan

value: Churakova, Iya Yu.

dc.description.abstract

value: The purpose of this study is to explore the relationship between innovation, internationalization, and organizational learning in small businesses. Emergent approaches go beyond the linear causality that has traditionally linked these concepts in previous research in favor of holistic, complex approaches that stress mutual or circular causality. Based on this approach, and after analyzing 285 interviews and 54 companies from various industries, the authors find that the three activities are reciprocally linked to each other, forming a complex system. The firms' evolution over a period of nine years also shows that, faced with various change elements, they evolved and adopted four kinds of configurations, characterized by low and high incremental and radical innovation, local and global internationalization, and adaptive and generative learning. The findings are relevant to scholars, managers, and government policymakers.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 116-118

value: internationalization

value: innovation

value: organizational learning

value: complex system

value: complexity theory

value: small business

value: SME

value: incremental innovation

value: radical innovation

value: multiplecase study

value: dynamic model

value: adaptive learning

dc.type

value: Other


title: Knowledge Sharing Barriers at Administrative Level of Undergraduate Educational Programs

dc.contributor.author

value: Blagov, Evgeny Yu.

value: Zhukova, Kiran V.

value: Pleshkova, Anastasiia Yu.

value: Koritskiy, Nikita

value: Soldatkin, Emil O.

dc.description.abstract

value: The goal of research is to figure out knowledge sharing barriers in the administrative processes of the undergraduate educational programs on an evidence of the Bachelor in Management program at one of the Saint Petersburg universities. The study is qualitative, based on semi-structured in-depth interviews with the administrative personnel involved in the program's management. On the basis of the interview results, methodology of further quantitative research is developed, planning to expand the research to a statistically significant sample of respondents in several universities, as well as practical recommendations for the surveyed program's knowledge management are given.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 42-44

dc.subject

value: knowledge management

value: knowledge sharing

value: educational management

value: undergraduate programs

value: education

value: Russia

value: Saint-Petersburg

value: interviews

value: iniversities


title: Bridging Intention-Action Gap in Student Entrepreneurship: the Role of Formal Institutions

dc.contributor.author

value: Bogatyreva, Karina A.

value: Shirokova, Galina V.

value: Osiyevskyy, Oleksiy

dc.description.abstract

value: Entrepreneurial intentions lie at the basis of entrepreneurial process. However, not every declared intention is eventually transformed into actual behavior. Using the data from the Global University Entrepreneurial Spirit Students' Survey (GUESSS) conducted in 2011 and 2013/2014, we scrutinize the entrepreneurial intention-action link among university students, revealing the inherent context specificity of the intention behavior translation. Namely, we find country-level formal institutions to influence the association between entrepreneurial intentions and subsequent start-up activities.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 55-57

dc.subject

value: entrepreneurial intentions

value: entrepreneurial intention-behavior link

value: formal institutions

value: student entrepreneurship

value: Global University Entrepreneurial Spirit Students’ Survey

value: start-up activities

dc.title

value: Other


title: Searching for Optimal Configuration of Corporate Education System for Russian Companies

dc.contributor.author

value: Grinberg, Elvira

dc.description.abstract

value: Considering that high proficiency of individuals can lower production cost, executives are interested in being acquainted with corporate education innovations. They should understand specifics of adult education, adhere concepts of learning organization, and consider cutting-edge IT technologies for learning. This interdisciplinary study investigates the question 'How can one define the most suitable configuration of corporate education system?' with the focus on Russian business environment. Unstructured face-to-face interviews, literature search and ontological analysis of secondary data allowed creating list of concepts, which lay in the nodes of the decision-making process.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 143-145

dc.subject

value: corporate education

value: business education

value: corporate university

value: training, coaching

value: learning platform

value: personnel development

value: adult learning

value: innovation in education


title: Ownership Structure and Dividend Policy of Russian Dual-Class Stock Companies

dc.contributor.author

value: Berezinets, Irina V.

value: Ilina, Yulia B.

value: Shorokhova, Ekaterina

dc.description.abstract

value: This paper investigates the relationship of dividend policy and ownership structure of Russian dual-class stock companies. The results allow to conclude on the link of a wide range of factors of ownership structure and concentration in Russian companies with their dividend policy, as well as to trace the differences in dividend policy for common and preferred shares.  The findings point to a growing level of ownership concentration on the Russian market, indicate the severity of agency problem and abuse of minority shareholders' rights, and may be helpful for improving dividend policy of Russian companies and increasing their investment attractiveness.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 36-38

value: dividend policy

value: dual-class stock companies

value: ownership structure

value: ownership concentration

value: agency problem

value: private benefits of control

value: Russia


title: Dynamics and Negative Consequencies of Development of Addictive Product Markets

dc.contributor.author

value: Cherenkov, Vitaliy I.

value: Ilyuk, Ruslan

dc.description.abstract

value:
The present paper is devoted to describe a holistic canvas of accelerated development of addictive consumption in the contemporary society. The classification of addictive products - from real to virtual ones - as well as estimations of corresponding market sizes and trends is given. The said products are classified in accordance with the degree of its devastating impact on individuals (consumers) and a society as a whole. The
notion of "para-addictive product" is defined and coined. The consumption of such products has not a devastating effect on consumers' health but provokes and boosts their proper addictive consumption. Some negative socio-economic and political consequences of addictive consumption are systematized. Examples of regulations applied on addictive product markets are given and estimated. Following conclusions are presented: 1) there is a lack of effective regulation on addictive consumption markets; 2) the said markets are poorly studied; 3) it is necessary to develop the comprehensive program that includes not only administrative/political and medical techniques but countermarketing ones. The latter is intended to devaluate and even reverse the consumer perceived use value of addictive products.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 84-85

value: addictive consumption

value: behavioral economics

value: countermarketing

value: neuroeconomic approach

value: Homo consumericus

value: para-addictive products

dc.type

value: Other


title: Role of Institutional Environment in Preference of HPWS by Banks in Russia

dc.contributor.author

value: Bordunos, Aleksandra K.

value: Kosheleva, Sofia V.

dc.description.abstract

value: This qualitative research aims to explore reasons behind banks' revealed preference of High Performance Work System (HPWS). Theoretical base form Institutional and Self-Determination theories. The data was analysed using theoretical thematic analysis on a latent level method, voluntary disclosure index, correlation analyses, DEA. The paper provides insights on possible reasons preventing companies from applying more suitable HPWS, showcases good case practices of how companies overcome institutional sophistication, and the role of employers' engagement in overcoming institutional voids. High Productivity Work System is more beneficial for voluntary disclosure, although banks' technical efficiency is associated with more advanced HPWS types.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 58-60

dc.subject

value: High Performance Work System

value: HPWS

value: banks

value: institutional theories

value: technical efficiency

value: self determination theory

value: institutional voids


title: Social Capital of Board of Directors and Financial Performance: Evidence from Russian Companies

dc.contributor.author

value: Kachura, Egor

value: Garanina, Tatiana A.

dc.description.abstract

value: The purpose of the empirical research is to determine the existence of relationship between social capital of board of directors expressed through the presence of directors with experience in governmental institutions and companies' financial performance. In order to achieve the goal information about the structure of board of directors and financial performance results of 134 public Russian companies in 2012 and 2013 was collected from open sources. The results of the research revealed the existence of positive relationship between the presence at board of directors who are former public servants and market capitalization of Russian companies. Significant models, however, were found only for the market capitalization as the dependent variable, not for such accounting variable as return on assets (ROA).

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 174-176

dc.subject

value: board of directors

value: social capital

value: government cooperation

value: return on assets

value: ROA

value: empirical research

value: governmental institutions


title: Intellectual Capital Elements and Performance Indicators of Russian Companies: Do Survey Results and Financial Data Correlate?

dc.contributor.author

value: Andreeva, Tatiana

value: Garanina, Tatiana

value: Koveyko, Anastasia

dc.description.abstract

value:
Intellectual capital and its elements (human, relational and structural capital) are argued to be the key resources of value creation in contemporary economies. However, little is known about emerging markets' context. This study aims to explore the relationship between intellectual capital elements and financial performance of Russian companies. The ample includes 92 companies representing different industries. The intellectual capital elements and financial performance are measured in two different ways - with the help of a top-management survey and proxies obtained from financial statements. The results of the research show consistency: human and structural capitals are positively related to financial performance indicators of Russian companies while
relational capital is not significant based on two different approaches to measure the variables.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016; pp. 10-12

dc.subject

value: intellectual capital

value: intellectual capital elements

value: evaluation

value: performance indicators

value: Russia

dc.title

value: Other


title: Motivations to Start Businesses: Institutional Context

dc.contributor.author

value: Aleksandrova, Ekaterina A.

value: Verkhovskaya, Olga R.

dc.description.abstract

value:
This paper presents the results of a research which purpose was to investigate the link between institutional features and the motivation of entrepreneurial activity on the country level. Taking into account Scott's institutional theory, the main factors of the institutional environment were identified. The empirical analysis was conducted using the Global Entrepreneurship Monitor Survey for 2009 - 2014. Using data from various
sources, such as GCR, WB, Doing Business, Economic Freedom, Hofstede's Indicators, we determined proxy-variables for every institutional dimension. The results of econometric analysis indicate that the regulatory, normative, and cognitive factors influence not only the level of TEA, but also the share of necessity-driven entrepreneurs.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;

dc.subject

value: entrepreneurship

value: necessity-driven entrepreneurship

value: institutional

value: Global Entrepreneurship Monitor Survey

value: cross-country analysis


title: Dark Side of Political Ties: Failure Case of Russian MNE Rusal in Montenegro

dc.contributor.author

value: Ermolaeva, Lyubov A.

value: Pantic, Bojan

dc.description.abstract

value: It is widely recognized that corporate political ties (CPT) in general lead to better organizational performance and higher firm value (Fisman, 2001; Frynas, Mellahi and Pigman, 2006; Goldman, Rocholl and So, 2009) however there are empirical evidence that the presence of CPT under certain circumstances causes negative effects on firm value (e.g. Aggarwal, Meshke & Wang, 2012; Hersh, Netter & Pope, 2008). The investigated case of Rusal's investments in Montenegrin aluminum plant demonstrates that CPT did not improve the organizational performance but even result in Rusal escaping from Montenegro. The aim of the study is to reveal/uncover the process through which corporate political ties (CPT) transform from valuable asset to a costly liability by unswerving following research questions: why corporate political ties change over time? And how this change impacts the MNE strategy in the foreign market?

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 97-100

value: political ties

value: EMNEs

value: multinational companies

value: entreprises

value: Balkans


title: Ambidextrous Learning in Innovation-Active Companies of BRIC: Convergence or Divergence Trends?

dc.contributor.author

value: Alsufyev, Artem I.

value: Zavyalova, Elena K.

dc.description.abstract

value:
The purpose of the study is to identify the specific characteristics of HRM practices aimed at ambidextrous learning in innovation-active companies of the BRIC countries. The study for the first time compares the ambidextrous learning practices and their trends for convergence in BRICs. The methodology involves descriptive analysis of HRM practices in 200 innovation active companies of BRICs. Results of the study indicate that there are considerable convergence trends within innovation-active
companies of BRIC. All countries in general are oriented on knowledge exploitation with their use of specific HRM practices. There are however significant differences within BRIC countries with regard to knowledge exploration.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016; pp. 7-9

value: ambidextrous learning

value: personnel training

value: personnel development

value: comparative analysis

value: BRIC

dc.type

value: Other


title: Developing Social Entrepreneurship Models in Russian Legal and  Socioeconomic Context

dc.contributor.author

value: Blagov, Yury E.

value: Aray, Yulia N.

dc.description.abstract

value: The paper examines the national peculiarities of social entrepreneurship in Russian Federation. It is shown that the current developments of social entrepreneurship models are mainly affected and driven by the State and the corporations. Leading by these drivers, social entrepreneurship in modern Russia is developing as a particular kind of business operating in "semiofficial" way, where the "socio-entrepreneurial" mission can be used by different legal forms of both individual entrepreneurs/commercial organizations and NGO’s.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 49-51

dc.subject

value: social entrepreneurship

value: Russia

value: entrepreneurship models

value: NGO’s

value: typology of social entrepreneurship

value: Russian business


title: Drama Techniques for Teaching Business English: From Partial Business Episodes to Case Scenarios

dc.contributor.author

value: Cherenkov, Vitaliy I.

value: Cherenkova, Natalia

dc.description.abstract

value: This paper highlights that the "Drama in Teaching" method is today not so often applied in Russian economic higher schools than abroad. The said method permits to increase a formal in-class learning time budget due to out-class networking student. Besides, the method could be considered as a very perspective one not only for developing communication skills in English but for improving learning professional disciplines.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 86-87

dc.subject

value: business case

value: drama in teaching

value: intensive methods

value: multichannel communication effect

value: out-class networking


title: Responsible Innovations and Value Creation: The Case of Leading Russian Companies

dc.contributor.author

value: Blagov, Yury E.

dc.description.abstract

value: Creating social value through philanthropy continues to be the most favorable goal of the corporate social performance of leading Russian companies due to the implicit social contract that was created in the mid of 1990s. Nevertheless, since the mid 2010's some companies have started to reorient their philanthropic support into the innovative creation of "true" shared value. The above mentioned social contract is not violating but rather developing towards more rational business choices. From the prospective of well known Carroll's pyramid of CSR it is suggested that the relative priority of philanthropy is likely to be changing.

dc.language.iso

value: en

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 45-48

dc.subject

value: responsible innovations

value: value creation

value: shared value

value: implicit social contract

value: philanthropy

dc.title

value: Other


title: (Un)fairness of Shrinkflation: the Role of Consumer-, Firm-, and Marketrelated Factors

dc.contributor.author

value: Golovacheva, Ksenia S.

dc.description.abstract

value: The paper addresses the problem of package downsizing, or shrinkflation. While the problem is undoubtedly significant as it directly relates to both firms' and consumers' wellbeing, it received only limited attention of researchers. The purpose of the paper is to incorporate package downsizing tactic to the broader area of fairness studies and, thus, respond to the plea to take into account moral considerations of marketplace activities. In a series of scenario-based experiments the author tests how consumer skepticism, competitors' behavior and stated firm intent affect the perceived (un)fairness of package downsizing. Moreover, previous findings regarding the consequences of perceived unfairness are supported with application to package downsizing.

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 130-132

dc.subject

value: package downsizing

value: perceived fairness

value: consumer behavior

value: shrinkflation

value: marketplace activities


title: Empirical Investigation on Price Risk Hedging of Emerging Countries Airline Companies

dc.contributor.author

value: Dzhamaev, Donat Sh.

value: Okulov, Vitaliy L.

dc.description.abstract

value: The paper is an empirical investigation which goal is estimation of premiums to the market values of the companies that use price hedging instruments. The sample is comprised of the publicly traded airline companies of BRIC countries in 2000-2014. The results of the investigation suggest that the value premium for price risk hedging on the BRIC airlines market can be as large as 15% and the source of the premium can be attributed to the interaction of hedging with investment.

dc.language.iso

value: en

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 94-96

value: risk management

value: hedging

value: price risk

value: airline companies

value: BRIC


title: From Conceptualizing International Logistics to Practical Applications

dc.contributor.author

value: Cherenkov, Vitaliy I.

dc.description.abstract

value: The paper presents some theoretical suggestions and practical applications resulted from the work on conceptualizing the International Logistics as well as International Logistics Management discipline that has been carried out (since 2012) under auspice of the Deutsche Bahn Mobility Logistics AG and JSC "Russian Railways" Center for International Logistics and Supply Chain Management in "Graduate School of Management" Institute of SPSU.

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 82-83

value: codified mix

value: international logistics

value: didactic models

value: “prismatic” models

value: marketing approach

value: ecological balance

value: marketing concepts

dc.type

value: Other


title: Benchmarking the Performance of Saint-Petersburg Public Hospitals

dc.contributor.author

value: Fedotov, Yuri V.

value: Iablonskii, Kazimir P.

dc.description.abstract

value:
The paper starts with the analysis of regulation on performance measurement of Saint-Petersburg public healthcare organizations (HCOs) issued by the City Administration in 2012. It is followed by critical overview of the approaches to performance measurement in healthcare. Special attention is given to the frontier models of measuring the HCO's operational efficiency and discussion of obtained results, The latter is extended with the
performance model developed according to the Neely's "performance prism" (Neely & Adams, 2002) which is then used to benchmark the performance of St.Petersburg public HCOs.

dc.language.iso

value: en

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 109-112

dc.subject

value: public hospitals

value: performance

value: benchmarking


title: How Does Divestment Affect Brand Image: A Communication Perspective

dc.contributor.author

value: Brown, Tashauna Andrene

dc.description.abstract

value: While divestment activities have been a popular business strategy, little is known about the impact of these activities on the brand image. In this paper, we take a communication perspective and argue that divestment activities' impact on company's brand image is moderated by the announcement frame companies use. Based on this argument, we also develop several testable propositions about the impact of different divestment decisions on the company's brand image for different announcement frames.

dc.publisher

value: St. Petersburg University Graduate School of Management

dc.relation.ispartofseries

value: GSOM Emerging Markets Conference 2016;pp. 65-67

dc.subject

value: divestment

value: brand image

value: announcement frame

value: communication perspective

value: company’s image


title: Особенности отношения к работе и синдром выгорания у руководителей

dc.contributor.author

value: Березовская, Регина Анатольевна

dc.description.abstract

value:
Отношение к работе и особенности проявления синдрома выгорания
в управленческой деятельности рассматриваются в контексте проблемы
психологического обеспечения профессионального здоровья. В статье
обсуждаются результаты эмпирического исследования, цель которого —
изучение особенностей отношения к работе в процессе развития синдрома
выгорания в управленческой деятельности, которое выступает в качестве
одного из ключевых критериев профессионального здоровья руководителей.
Показано, что в целом для руководителей свойственен средний уровень
выраженности синдрома выгорания, наиболее существенный вклад
в развитие которого вносят такие функциональные компоненты, как отсутствие
помощи и дефицит психологической поддержки коллег в работе, а
также проблемы профессионального развития и самосовершенствования.
Анализируются гендерные различия в развитии синдрома выгорания у
руководителей. Полученные результаты могут быть использованы при
разработке и реализации программ ранней профилактики и коррекции
выгорания руководителей, основанных на субъектно-ресурсном подходе
к психологическому обеспечению профессионального здоровья субъектов
труда.

dc.description.sponsorship

value: Работа выполнена при поддержке РГНФ (проект № 15-06-10638).

dc.language.iso

value: ru

dc.publisher

value: ВЕСТНИК МОСКОВСКОГО УНИВЕРСИТЕТА

dc.relation.ispartofseries

value: СЕРИЯ 14. ПСИХОЛОГИЯ;№4

dc.subject

value: психология профессионального здоровья, выгорание, отношение к работе, руководители, ресурсный подход

dc.title

value: Article

filename: Отношение к работе и выгорание_Березовская_Вестник МГУ_2016.pdf


title: “Панорама Палермо” К.Ф. Шинкеля  и Э. Бирмана  в Петербурге: воспоминание о путешествии семьи императора Николая I в Палермо

dc.contributor.author

value: Skvortcova, Ekaterina

dc.description.abstract

value:
“Panorama of Palermo” was painted in 1808 by K.F. Schinkel after his field sketches made in Italy in 1803-1805. In 1840 he wished to create a new version of the composition on even greater scale. Because of Schinkel’s fatal illness, the task was entrusted to E. Biermann. In 1844  the new panorama was exhibited in Berlin and thereafter sold to Saint-Petersburg. Up until that moment its history is profoundly explored by European scholars. The present paper examines its destiny in Saint-Petersburg which remained so far obscure on the basis of textual and visual archival materials as well as from mid-19th-century Russian newspapers.
The panorama was purchased from C. Gropius for 2500 Thalers by his friend A. Roller who was employed as a scenic artist and the main machine operator of the Imperial theaters in Russia. The idea was supported by Nicholas I as this spectacle was to keep memories of the recent trip of Emperor’s family to Palermo (1845-1846). There was a discussion about its location. Out of 6 places the Manezhnaia square in the very center of the city was chosen. The panorama was opened on 6th July 1846. Even though Roller enjoyed tax-free land holding and excise-free concession, lived in the building of panorama, introduced flexible prices and opening hours, “Panorama of Palermo” suffered lack of visitorship. Finally, Roller got a permission for erecting a new edifice for it in Bol’shaia Morskaia street with two extensions for dioramas, but the construction lingered and in the meantime the panorama was devastated by the fire.

value:
На материале не востребованных прежде текстовых и изобразительных источников из РГИА, ЦГИА СПб, ЦГТМ им. А.А. Бахрушина и РНБ, а также периодики середины XIX в. в докладе освещено экспонирование в Петербурге «Панорамы Палермо». Монументальная картина кругового обзора (4,8 м x 28,8 м) была написана К.Ф. Шинкелем в 1808 г. по эскизам, созданным им во время поездки в Италию 1803-1805 гг. На склоне лет мастер решил повторить эту композицию в большем размере (9,6 м x 70 м). Ослабленный болезнью, он не мог воплотить замысел сам и при посредничестве своего друга художника К. Гропиуса препоручил его К.Э. Бирману (1840-1844 гг.). Панорама демонстрировалась в Берлине, а затем была продана Гропиусом в Петербург. До этого момента ее история досконально прослежена европейскими исследователями. Судьба «Панорамы Палермо» в России по сей день оставалась неизвестной — как и сам этот художественный феномен был забыт отечественной историографией. Особенно досадным такое небрежение представляется на фоне развитой традиции изучения панорам, диорам и родственных им художественных явлений в европейском искусствознании.
Удалось выяснить, что панорама была приобретена у Гропиуса за 2500 талеров А.Л. Роллером, который занимал в России должность декоратора и первого машиниста Императорских театров. Устройство панорамы (1846 г.) происходило при благосклонном внимании Николая I, поскольку она должна была сохранить память о недавнем путешествии в Палермо императорской семьи. Обсуждалось 6 возможных мест для нее; предпочтение было отдано Манежной площади. Но панорама оказалась недостаточно посещаемой. Роллер был освобожден от налогов, сам жил в здании панорамы, пытался сделать более гибкими цены и режим работы, но ему так и не удалось покрыть расходы.
Чтобы привлечь внимание публики, Роллер, как свидетельствуют газеты, выставил с панорамой новые виды — серию «Семь чудес Древнего мира».  В ходе исследования эти семь картин, ранее приписывавшиеся К.Э. Бирману, были обнаружены в НИИ РАХ (они никогда не воспроизводились в литературе). Их с уверенностью можно отождествить с известными по литературе воспроизведениями К.Гропиусом утраченных “перспективно-оптических картин” К.Ф. Шинкеля 1814 г., которые тоже были проданы в Петербург и до сих пор считались погибшими вместе с панорамой. Они являются ценнейшим источником для изучения творчества Шинкеля в этой области, которое пока было известно только по эскизам мастера и сведениям из газет, его ранних биографий и письма К.Гропиуса.
Наконец Роллер получил разрешение на строительство для панорамы на набережной Мойки нового здания с пристройками для двух диорам, но дело затянулось, а панорама тем временем погибла в пожаре.

dc.subject

value: panorama; a view of Palermo; a trip to Palermo of the family of Emperor Nicholas I; K.F. Schinkel; A.L. Roller; K.E. Biermann; K. Gropius; Russian-German artistic links; temporary wooden edificies in Saint-Petersburg in the 19th century dioramas

filename: Панорама Палермо.pdf


title: Corporate culture in activities of a tourism enterprise: Experience of Russia and foreign countries

dc.contributor.advisor

value: Семенова Зоя Анатольевна

dc.contributor.author

value: Шемякина Марина Сергеевна

value: Shemiakina Marina

dc.contributor.editor

value: кандидат экономических наук, доцент З.А. Семенова

value: Candidate of Economics, Associate Professor Z.A. Semenova

dc.description.abstract

value: Ведение конкурентоспособного бизнеса обязывает предприятия туризма оперативно реагировать на динамику внешней среды. Залогом успешной реакции становится сильная, целенаправленно создаваемая корпоративная культура. Однако, невозможно создать корпоративную культуру в условиях рыночной экономики, основываясь только на историческом опыте России. Поэтому анализ зарубежной практики позволяет выявить инструменты корпоративной культуры, наиболее соответствующие требованиям туристского бизнеса в России.

value: Maintaining a competitive business requires tourism enterprises to respond dynamically to the dynamics of the external environment. . The key to a successful reaction becomes strong intentionally created corporate culture. However it is impossible to create a corporate culture in the conditions of market economy based on historical experience of Russia. Therefore the analysis of foreign practice allows you to identify the tools of corporate culture the most relevant requirements of the tourist business in Russia.

value: корпоративная культура

value: предприятие туризма

value: corporate culture

value: tourism business

dc.title.alternative

value: Корпоративная культура в деятельности предприятия туризма: опыт России и зарубежных стран

format: Microsoft Word XML

description: Article

format: Text

description: ReviewSV


title: "Co-management" as a sociological phenomenon: Current application in higher education institutions

dc.contributor.advisor

value: Меньшикова Галина Александровна

dc.contributor.author

value: Шатрова Наталья Игоревна

value: Shatrova Natalia

dc.contributor.editor

value: Кандидат экономических наук Г.А. Меньшикова

value: Candidate of Economics G.A. Menshikova

dc.description.abstract

value: В данной работе рассматривается сущность принципа соуправления (shared governance) с точки зрения социологического ракурса, на примере высшей школы. Был проанализирован и сравнен зарубежный и отечественный опыт внедрения новой административной модели в сфере высшего образования. Так же продемонстрированы результаты эмпирического исследования оценки технических управленческих возможностей студентами и профессорами СПБГУ,  их готовность быть вовлеченными в управление университетом и влияние такой реформы, как увеличение документооборота на экономическую эффективность, образовательный и исследовательский процесс

value: In this thesis princip of shared governance is analysed from the sociological point of view on the example of higher school. Was explored and compared foreigh and russian experience of using the new administrative system. Also performed the results of empirical researsh of evaluation of technical administrative possibilities by students and professors and influence of such a reform as an increase of the flow of documents on learning and reaserch process.

dc.subject

value: соуправления

value: административная система

value: высшая школа

value: документооборот

value: вовлеченность

value: shared governance

value: adminictrative sistem

value: autonomy

value: higher school

value: flow of documents

value: involvment

dc.title

value: "Соуправление" как социологический феномен (современные практики применения на примере учреждений высшей школы)

description: Article

description: ReviewSV


title: Historical factor as the main barrier to the political resolution of the Kuril Islands territorial dispute

dc.contributor.advisor

value: Ханин Филипп Григорьевич

dc.contributor.author

value: Чернышёв Михаил Сергеевич

value: Chernyshev Mikhail

dc.contributor.editor

value: кандидат политических наук, доцент Ф.Г.Ханин

value: Candidate of Political Science, Associate Professor F.G.Khanin

dc.description.abstract

value: На протяжении уже более 60 лет существует проблема спорных Курильских островов. Несмотря на многолетние переговоры проблема так и не является решенной. И хотя материальная ценность спорных территорий весьма низка и компромисс по вопросу спорных территорий соответствует внешнеполитическим интересам обеих сторон, обе стороны тем не менее совершенно не могут договорится друг с другом. Одной из причин таких трудностей в решении конфликта может быть так называемый исторический фактор, который оказывает негативное влияние на процесс поиска политического решения Курильского территориального вопроса. Данная работа рассматривает историю поиска политического решения по спорным островам и влияние исторического фактора как препятствия в достижении взаимоприемлемого компромисса в Курильском территориальном споре

value: For more than a 60 years Kuril islands territorial dispute continues to exist. Despite many years of negotiations, this dispute remains unresolved. Even if disputed territories hold little material value and resolving this conflict would benefit both sides' interests, nevertheless, both sides show an extreme unwillingness to compromise in this question. One of the reasons for such difficulties may lie in so-called historical factor, which exerts a significant negative influence over the process of political resolution of disputed isles problem. This work examines the history of Kuril Islands negotiations and the role historical factor plays as one of the principal obstacles in achieving the compromise in this conflict.

dc.language.iso

value: ru

dc.subject

value: Россия

value: Япония

value: Купильские острова

value: проблема "северных территорий"

value: исторический фактор

value: территориальный спор

value: Russia

value: Japan

value: Kuril Isles

value: northern territories problem

value: historical factor

value: territorial dispute

dc.title.alternative

value: Исторический фактор как основное препятствие в поиске gолитического решения Курильского территориального вопроса

description: Article

format: Microsoft Word

description: ReviewSV

description: ReviewSV


title: Decorative textile panel

dc.contributor.advisor

value: Кулижнова Ольга Андреевна

dc.contributor.author

value: Раевская Анастасия Максимовна

value: Raevskaia Anastasiia

dc.contributor.editor

value: О.А.Кулижнова

value: O.A. Kulizhnova

dc.description.abstract

value:
Аннотация к выпускной квалификационной работе
Текстильное панно-вставка «Древо вдохновения»

     Данная дипломная работа имеет двух авторов, Раевскую Анастасию и Буторлину Серафиму, и представляет собой текстильное панно-вставку, предназначенное для оформления деревянного кресла  «Древо  вдохновения», которое предполагается разместить в  Международной Академии Музыки Елены Образцовой.
Цель дипломного проекта – создать шпалеру на тему «Древо вдохновения».
Для достижения цели и реализации проекта авторы поставили перед собой несколько задач:
•	Исследовать историю шпалерного ткачества, а так обозначить его роль в современном мире
•	Отобрать и обосновать основной изобразительный мотив и изучить различные исторические трактовки древа жизни, их семантику
•	Ознакомиться с творчеством английского художника, Уильяма Морриса
•	Создать основную концепцию проекта, продумать технологию и последовательность его исполнения
•	Выполнить проект в  объеме, предусмотренном дипломным проектом

    Международная Академия Музыки Елены Образцовой находится в четырехэтажном здании, на Невской линии внутреннего кольца Большого Гостиного Двора. Идея создания Академии принадлежит великой певице — народной артистке СССР Елене Васильевне Образцовой. Целью открытия Международной Академии Музыки является создание нового типа внешкольного и дополнительного профессионального преподавания, учитывающего особенности и индивидуальность каждого учащегося, а также закладывающего основы музыкальной культуры. Обучение в Школе проводится по нескольким направлениям (академичский и эстрадно-джазовый вокал, Изобразительное искусство, театр, хор, балет ) как для детей, так и для взрослых.
     Кресло с текстильным панно-вставкой  предназначается для  размещения в зоне отдыха перед актовым залом. По проекту оно занимает нишу в стене, которую предполагалось оформить деревянным порталом, акцентирующим место расположения артобъекта. Исполнение портала не входит в задачи данного дипломной работы. Интерьер фойе оформлен в классической цветовой гамме (светлые стены, потолок и мебель, бежевый пол), что является благоприятной фоном для размещения предметов декоративно-прикладного искусства.
     Темой дипломной работы стало древо жизни, которое имеет символичное значение во многих мировых культурах. Во все времена люди обращались к этому образу, наполненному глубокой семантикой.  Выбор сделан авторами не случайно. В основе изображения лежит древний орнаментальный мотив древа жизни. В мифологии древо жизни часто связывают с бессмертием и плодородием, библия говорит о райском древе познания. Так же дерево всегда было символом связи земли и неба, жизни и смерти, связи поколений. Таким образом, мы видим что мотив священного дерева очень интересен для изучения и вставка-панно, наполненная символическим смыслом, превращает кресло в концептуальный артобъект. На создание его авторов вдохновило творчество Уильяма Морриса. Мебель, выполненная в его мастерской  в Мертоновского аббатства, стилистика интерьеров Красного Дома  художника легли  в основу авторского проекта. В нашем случае Древо стало символом не только жизни и развития, но и вдохновения, достижения новых результатов, что крайне важно для творческого роста молодого поколения художников и артистов.
     Кресло выполнено из дуба и изготовлено специально для данного проекта.  Текстильное панно-вставка выполнено в технике гладкого шпалерного ткачества. Созданию проекта посвящен проектно-композиционный раздел. Это один из важнейших этапов работы, где определяется общая схема объекта,  размер, форма и расположение текстильных вставок в кресле и раме, а так же подробная разработка картона. В технологическом разделе мы обращаемся к последовательности   выполнения проекта, выбору материала, окрашиванию пряжи и техники исполнения текстильного панно-вставки. Более подробное описание кресла можно в пояснительной  записке второго автора, Буторлиной Серафимы. Данный раздел основывается на практическом применении знаний и навыков авторов, а также на изучении источников посвященных данному вопросу.

value:
Our graduation qualification work is called "The Tree of Life". It is an assembly which consists of an solid oak chair, the frame of which is decorated with colourful minuscule tapestries.
This composition will be located at the School of Arts of Elena Obraztsova, within a double niche in the recreation area.

This project was chosen for specific reasons. Our assembly will be located near the entrance to the concert hall, and this theatrical subject will add a sense of freshness the room.
The prototype of our chair-throne is a sofa by William Morris. His original sofa is a wooden triple seater, with marquetry on the back of it. This is a feature that inspired us.
This Chair-throne is entirely made out of oak, on the rear side of its back support you can see a tapestry depicting a tree. The frame itself, is also made from Oak, with a textile insert. The prominent tree in the back is a symbolic representation and the visual centrepiece of the composition.
The “Tree of Life” is an important cultural subject in the process of education of children. It is a symbol of growth and development and, of course, life itself.

It is clear to see, how our unusual approach to an applied arts object is expressed here.
We hope it will have a positive effect on children and will inspire them.

dc.subject

value: Древо вдохновения

value: The Tree of inspiration

dc.title

value: Decorative textile panel

value: Декоративное текстильное панно

format: JPEG

description: Article

description: Article


title: Formalisation and analysis of mathematical model of interaction between corrupted official and client

dc.contributor.advisor

value: Малафеев Олег Алексеевич

dc.contributor.author

value: Никифорова Анна Анатольевна

value: Nikiforova Anna

dc.contributor.editor

value: доктор физико-математических наук, профессор, О.А. Малафеев

value: Doctor of Physics and Mathematics, Professor O.A. Malafeev

dc.description.abstract

value:
Объект исследования: процесс заключения коррумпированной сделки в условиях неполной информации
В дипломную работу входит: введение, четыре главы, приложение и заключение.
Во введении раскрывается актуальность исследования по выбранному направлению, ставятся задачи, указывается методологическая база исследования.
В первой главе представлена формализация и анализ модели поведения чиновника и клиента в условиях неполной информации для двух коррупционных эпизодов. Представлен алгоритм вычисления оптимальных стратегий участников взаимодействия.
В главе 2 представлена формализация и анализ модели поведения двух чиновников при дележе взятки между ними. Представлен алгоритм решения в условиях неполной информации и представлен вывод.
В главе 3 представлена формализация и анализ общего случая поведения чиновника и клиента в условиях неполной информации для n-коррупционных эпизодов. Описан алгоритм решения и сделаны выводы об оптимальных стратегиях участников.
В главе 4 представлена формализация и анализ модели дележа взятки между двумя чиновниками в условиях неполной информации. Решение представлено при неизвестной вероятности коррупционного эпизода.
В приложении представлена реализация алгоритма для модели взаимодействия чиновника и клиента в среде Wolfram Mathematica.
В заключении  сделаны выводы из рассмотренных в работе математических моделей
Список литературы: 15 биогр. назв.

value:
The object of study: the process of conclusion a corrupt transaction  with incomplete information.
The graduate work includes an introduction, four chapters, conclusion and application.
The introduction reveals the relevance of studies in the chosen field, the formulation of the problem, the indication of the methodological base of  the research.
The first chapter provide the formalization and analysis of the patterns of the corrupted official and the client behavior under conditions of incomplete information for the two episodes of corruption. The algorithm for computing the optimal strategies for participants in the interaction.
Chapter 2 provide the formalization and analysis of the two officials behaviors in the division of bribes between them. Presents a solution algorithm in conditions of incomplete information and presents conclusion.
Chapter 3 provides a formalization and analysis of the general case of the official and the client behavior under conditions of incomplete information for the n-episodes of corruption. Presents the algorithm of decisions and conclusion about optimal strategies.
Chapter 4 provides the formalization and analysis o of the two officials behaviors in the division of bribes between. The solution is presented with an unknown probability of corruption episodes.
The application provides implementation of an algorithm to the model of the interaction between official and client with Wolfram Mathematica.
The conclusion provides conclusions of the considered mathematical models.

dc.subject

value: коррупционный эпизод

value: игра с неполной информацией

value: значение игры с неполной информацией

value: повторяющаяся игра

value: episode of corruption

value: the game with incomplete information

value: the value of the game with incomplete information

dc.title.alternative

value: Формализация и анализ математической модели взаимодействия между коррумпированным чиновником и клиентом

description: Article

description: ReviewSV


title: Small and medium business in political process in St.Petersburg and Leningrad region

dc.contributor.advisor

value: Негров Евгений Олегович

dc.contributor.author

value: Смолкин Артем Владимирович

value: Smolkin Artem

dc.contributor.editor

value: кандидат политических наук  Е.О. Негров

value: Candidate of Political Science  E.O. Negrov

dc.description.abstract

value:
Работа посвящена сравнительному исследованию роли представителей малого и среднего предпринимательства в политическом процессе Санкт-Петербурга и Ленинградской области.
Объектом исследования являются субъекты малого и среднего предпринимательства, а предметом - особенности государственной политики в сфере развития малого и среднего предпринимательства, практики политического представительства интересов малого и среднего предпринимательства в Санкт-Петербурге и Ленинградской области.
Работа состоит из введения, 5 параграфов, объединенных в две главы, заключения.
Во введении обосновывается актуальность выбранной темы, формулируются цель и задачи, объект и предмет исследования, степень научной разработанности темы, теоретическая и эмпирическая база, теоретическая и практическая значимость исследования.
В первой главе проводится обзор современных подходов к изучению взаимодействия бизнеса и власти, раскрывается специфика малого и среднего бизнеса Санкт-Петербурга и Ленинградской области.
Вторая глава посвящена сравнительному исследованию особенностей государственной политики в отношении  малого и среднего предпринимательства, системы функционального представительства интересов бизнеса, роли малого и среднего бизнеса в электоральных процессах Санкт-Петербурга и Ленинградской области.
Заключение содержит основные выводы по проделанной работе, направления для дальнейших исследований по рассматриваемой теме.

value:
The work is devoted to a comparative study of the role of small and medium enterprises in the political process in St. Petersburg and Leningrad region.
The object of the study are small and medium businesses, and the subject - especially the state policy in the sphere of development of small and medium businesses, the practice of political representation of small and medium-sized business interests in St. Petersburg and Leningrad region.
The work consists of an introduction, 5 paragraphs combined into two chapters, consequence.
In the introduction were formulated the urgency of the chosen theme, purpose and objectives, the object and subject of study, the degree of elaboration of scientific topics, theoretical and empirical basis, the theoretical and practical significance of the study.
The first chapter provides an overview of current approaches to the study of the interaction of business and government, disclosed the specifics of small and medium business of St. Petersburg and Leningrad region.
The second chapter is devoted to a comparative study of the features of the state policy in relation to small and medium business, the system of functional representation of business interests, the role of small and medium businesses in the electoral processes of St. Petersburg and Leningrad region.
The consequence contains the main conclusions of the work done, the direction for further research on the topic.

dc.language.iso

value: ru

dc.subject

value: Бизнес

value: малое и среднее предпринимательство

value: политика

value: политическое представительство

value: Санкт-Петербург

value: Ленинградская область.

value: Business

value: small and medium business

value: politics

value: political representation

value: St. Petersburg

value: Leningrad region.

dc.title

value: Роль малого и среднего предпринимательства в политическом процессе (на примере Санкт-Петербурга и Ленинградской области)

description: Article

description: ReviewSV

description: ReviewSV


title: Accounting for innovative project risks through cash flow adjustment

dc.contributor.advisor

value: Лукашов Николай Владимирович

dc.contributor.author

value: Федотова Елена Вячеславовна

value: Fedotova Elena

dc.contributor.editor

value: кандидат экономических наук, Н.В. Лукашов

value: Candidate of Economics N.V. Lukashov

dc.description.abstract

value:
С каждым годом теме инновациям и их роли в экономическом развитии уделяется все больше внимания, а отдельные страны ставят цель развития инноваций и инновационных проектов в ранг национального приоритета. Реализация инновационного проекта не может происходить в отрыве от внешней среды, следовательно, необходимо проводить анализ возможных последствий ее воздействия, что находит отражение в рисках проекта. В настоящий момент для учета проектных рисков разработано множество методов, однако не каждый из них может быть использован для инновационного проекта. Необходимость проведения анализа рисков инновационных проектов, находящихся как на стадии планирования, так и реализации, в совокупности с отсутствием среди ученых, занимающихся данным вопросом, согласия по поводу универсального метода делают данную проблему актуальной для изучения.
Целью работы является изучение методов учета проектных рисков и специфики их применения для инновационных проектов.
Объектом изучения в работе являются методы учета рисков инновационного проекта посредством корректировки их денежных потоков.
Работа состоит из трех глав, в каждой из которых содержится 3 пункта, и приложений. Представлены 11 таблиц и 3 рисунка.

value:
Every year the theme of innovation and their role in economic development is paid more and more attention, and individual countries make the national priority the goal of innovative projects development.
The implementation of an innovative project cannot take place in isolation from the environment, therefore, it is necessary to analyze the possible consequences of its impact, which is reflected in the project risks. At present, a variety of techniques to take into account project risks were developed, but not all of them can be used for innovative projects. At the same time the importance of analyzing planned and implemented innovative projects risks and the lack of agreement among scientists about the universal method make the problem relevant to the study.
The aim is to study the accounting methods of project risks and the specifics of their application for innovative projects.
The object of study in innovative project risks accounting methods by adjusting cash flows.
The work consists of three chapters, each of which contains 3 points, and applications. Eleven tables and three figures are presented.

dc.subject

value: учет рисков

value: инновационный проект

value: денежный поток

value: метод сценариев

value: самострахование рисков

value: risks accounting

value: innovative project

value: cash flow

value: scenario method

value: risks self-insurance

dc.title.alternative

value: Учет рисков инновационного проекта посредством корректировки денежных потоков

description: Article

description: ReviewSV


title: Marshall McLuhan's theory of society: A critical analysis

dc.contributor.advisor

value: Головин Николай Александрович

dc.contributor.author

value: Антоненкова Милена Сергеевна

value: Antonenkova Milena

dc.contributor.editor

value: Доктор социологических наук, профессор Н.А. Головин

value: Doctor of Sociology, Professor N.A.Golovin

dc.description.abstract

value:
Тема данной выпускной квалификационной работы звучит следующим образом: «Теория Маршалла Маклюэна: критический анализ».
Работа выполнена студенткой  факультета социологии Санкт- Петербургского Государственного Университета Антоненковой Миленой Сергеевной.
Объектом данного исследования является – информационное общество.
В качестве предмета исследования будут выступать взаимодействие общества и средств коммуникации.
Главной целью данной работы является поиск ответа на важный исследовательский вопрос, который звучит следующим образом: к какому типу общества с точки зрения теории Маршалла Маклюэна можно отнести наше современное общество?
К задачам данного исследования относится, как анализ книг Маршалла Маклюэна и научных статей посвященных работам философа, в результате чего мы сможем ответить на вопросы о том, как сложилось общество печати и общество медиа, так и анализ статистических данных для верификации теории Маклюэна. В качестве метода исследования выступает метод анализа статистических данных.
В результате исследования мы сможем ответить на главный исследовательский вопрос, упомянутый ранее и сделать выводы относительно того, как теория Маршалла Маклюэна может быть применима к практике.
Работа разделена на теоретическую и практическую части. В практической части работы представлены рисунки и таблицы с соответствующей расшифровкой. Общий объем работы составляет 50 страниц.

value:
This final qualifying work contains the following topic: "The theory of Marshall McLuhan: a critical analysis".
This work made by a student from the Faculty of Sociology of St. Petersburg State University Antonenkova Milena Sergeevna.
The object of this study is the information society.
As a subject of research will be performing the interaction of society and the means of communication.
The main objective of this work is finding the answer to an important research question, which is: "what type of society from the point of view of the theory of Marshall McLuhan include our modern society?"
The objectives of this study include, as an analysis of Marshall McLuhan’s books and scientific articles on the work of the philosopher, as a result we will be able to answer questions about how society of media and society of typographic appeared, and analysis of statistic data to verify the theory of McLuhan. As a method of research is the statistical analysis method.
As a result of the study, we will be able to answer the main research question, mentioned earlier, and to draw conclusions on how Marshall McLuhan's theory can be applied on practice.
The work is divided into theoretical and practical parts. There are drawings and tables presented in the practical part of the work presented with appropriate decoding. The total amount of work is 50 pages.

dc.language.iso

value: ru

dc.subject

value: Маршалл Маклюэн

value: социология

value: СМИ

value: "Галактика Гутенберга: Становление человека печатающего"

value: "Понимание Медиа. Внешние расширения человека"

value: "горячие" и "холодные" средства коммуникации.

value: Marshall McLuhan

value: sociology

value: mass media

value: " The Gutenberg Galaxy: The Making of Typographic Man"

value: "Understanding Media: The Extensions of Man"

value: "hot" and "cold" means of communication.

dc.title

value: Теория общества Маршалла Маклюэна: критический анализ

description: Article

description: ReviewSV


title: Cuba in the United States's foreign policy in 21st century: Status and prospects

dc.contributor.advisor

value: Ширяев Борис Анатольевич

dc.contributor.author

value: Кириченко Анастасия Андреевна

value: Kirichenko Anastasia

dc.contributor.editor

value: доктор исторических наук, профессор Б.А.Ширяев

value: Doctor of History, Professor В.А.Shiryaev

dc.description.abstract

value: Выпускная квалификационная работа посвящена исследованию закономерностей выстраивания внешнеполитического курса Соединённых Штатов в отношении Кубы в новом столетии. Наряду с укоренившейся в США политической традицией относительно Острова Свободы, в начале XXI века появились тенденции, кардинально изменившие статус конфликта. В этой связи, особое внимание в работе уделено анализу внутренних и внешних факторов, влияющих на современные американо-кубинские отношения. Так, деятельность кубино-американской диаспоры, рассматриваемой в качестве одного из внутренних факторов, заметно тормозит развитие диалога между США и Кубой. В ходе исследования подробно изучаются процессы проникновения России и Китая в латиноамериканский регион. Приоритетным направлением для КНР является торгово-экономическое сотрудничество, в то время как для России важнее расширение политических контактов и углубление военного сотрудничества. Подобная активизация китайско-кубинских и российско-кубинских отношений в период с 2000 по 2016 годы является чувствительным вопросом для американского руководства, так как Соединённые Штаты заинтересованы иметь преимущественные права в основных секторах кубинской экономики, не уступая позиции остальным иностранным инвесторам. В дипломной работе также проанализированы возможные сценарии развития американо-кубинских отношений. Делается вывод о постепенном переходе конфликта в стадию деэскалационного развития. Предполагается, что особая роль в процессе дальнейшей нормализации американо-кубинских отношений будет принадлежать посредникам - Организации Объединённых Наций, Организации американских государств и Римско-католической церкви. Однако, несмотря на положительную динамику развития двусторонних отношений в период президентства Обамы, главным камнем преткновения остаётся действующее в отношении Кубы экономическое, финансовое и торговое эмбарго.

value: The degree work is devoted to investigation of U.S. foreign policy towards Cuba in the new century. Along with rooted U.S. political tradition concerning the Island of Freedom there are some new trends that have changed the status of the conflict in the beginning of 21st century dramatically. In this regard, special attention is paid to the analysis of internal and external factors that affect the current U.S.-Cuban relationship. In this context, the activity of the Cuban-American Diaspora, considered as an internal factor, impedes significantly the development of dialogue between the USA and Cuba. In the course of study the rising significance of Russia and China in the Latin American region is extensively studied. The priority for China is economic cooperation, while the extension of political contacts and deepening of military cooperation are the most important areas for Russia. The intensification of Chinese-Cuban and Russian-Cuban relations in the period from 2000 to 2016 is a sensitive issue for American administration as the United States is interested to have pre-emptive rights in key sectors of Cuban economy not yielding the positions to other foreign investors. The degree paper analyses possible development scenarios of U.S.-Cuban relations. It is concluded that the conflict gradually follows the path of de-escalation. A special role in the process of further normalisation of U.S.-Cuban relations will belong to the intermediaries such as the United Nations, the Organisation of American States and the Roman Catholic Church. However, despite some positive trends in bilateral relations over the period of Obama`s presidency, economic, financial and trade embargo on Cuba remains the main sticking point.

dc.subject

value: американо-кубинские дипотношения

value: КНР

value: РФ

value: эмбарго

value: кубино-американская диаспора

value: U.S.-Cuban diplomatic relations

value: China

value: Russia

value: embargo

value: Cuban-American Diaspora

dc.title.alternative

value: Куба во внешней политике Соединенных Штатов Америки в XXI веке: состояние и перспективы

description: Article

description: ReviewSV


title: Restoration of gilt of a carved frame fragment of a ceremonial portrait of Nicolas II

dc.contributor.advisor

value: Торбик Владимир Сергеевич

dc.contributor.author

value: Алексашина Ксения Эдуардовна

value: Aleksashina Kseniia

dc.contributor.editor

value: кандидат искусствоведения В.C.Торбик

value: Candidate of Art Studies V.S.Torbik

dc.description.abstract

value:
Цель работы- реставрация листеля резной золоченой рамы к портрету Николая II.
Выполнены следующие реставрационные мероприятия: укрепление грунта, расчистка поверхности от наслоений бронзовой краски, восполнение утрат левкаса, тонирование.

value:
Object-listel (fragment) restoration of a carved gilded frame for the portrait of Nichjlas The Second.
During restoration process were made such works:
Gesso consolidation, removing bronze paint layers, replication of gesso loss, toning.

dc.language.iso

value: ru

dc.subject

value: Рама для картины

value: позолота

value: левкас.

value: Picture frame

value: gilding

value: gesso.

dc.title

value: Реставрация позолоты фрагмента резной рамы парадного портрета Николая II

format: Microsoft Powerpoint XML

description: Article